AI visibility report

userpilot

userpilot.com · Last audited May 3, 2026

AIO score

Strong

75 / 100

Ghost Test

No gaps

0 / 4

key questions AI crawlers couldn't answer

Summary

userpilot.com is in good shape for AI crawlers (AIO 75/100). The most room to improve is Renderability & JS (7/20). AI crawlers can find the pricing, the main features, a description of what the company does and a description of what the company does in the HTML your server sends.

Top fixes

Score breakdown

What's working

  • Technical & crawlability: 20/25
  • Structure & readability: 24/30
  • Metadata & consistency: 24/25

How the score is calculated

Ghost Test: can AI crawlers answer buyer questions?

We ask an AI model each question twice: once using only the HTML a crawler like GPTBot receives, and once using the page as visitors see it after JavaScript runs. A question is flagged when only the visitor version can answer it.

What is the pricing? OK

Page: https://userpilot.com/pricing

Both versions could answer: AI crawlers get the same information visitors do.

Answer from what the AI crawler sees

01  Pricing for Userpilot includes:
02  
03  1. **Starter Plan**: 
04     - From $299/month (paid annually)
05     - Up to 2,000 Monthly Active Users
06     - Features include In-App User Engagement, User Segmentation & Tracking, Analyze Usage Trends, and NPS Survey.
07  
08  2. **Growth Plan**: 
09     - Starts from 5,000 Monthly Active Users
10     - Includes everything from the Starter plan plus Advanced Product Analytics, Event Autocapture, Resource Center & Advanced In-App Surveys, Email Engagement, and Unlimited Session Replays (Add-On).
11  
12  3. **Enterprise Plan**: 
13     - Custom solutions for large teams
14     - Includes everything from the Growth plan plus Premium Integrations, Bulk Data Export & Import, Data Warehouse Sync, Custom Roles & Permissions, SAML SSO & Activity Logs, Security Audit & Compliance, and Custom Contract & SLA.
15  
16  For more details, you can book a demo or talk to Userpilot for a custom solution.

Answer from what visitors see

01  STARTER: From $299/mo paid annually  
02  GROWTH: Let’s Talk  
03  ENTERPRISE: Let’s Talk
What are the main features? OK

Page: https://userpilot.com/product

Both versions could answer: AI crawlers get the same information visitors do.

Answer from what the AI crawler sees

01  The main features of Userpilot's product analytics platform include:
02  
03  1. **All-in-one platform**: Combines product analytics with user onboarding and in-app surveys.
04  2. **Event auto-capture**: Automatically captures events without coding.
05  3. **Pricing by Monthly Active Users (MAUs)**: Provides predictable invoices and is more affordable compared to event-based pricing.
06  4. **Real-time insights**: Offers clear, actionable takeaways from user actions and product adoption data.
07  5. **Funnel analysis**: Identifies user drop-offs and optimizes conversions.
08  6. **Trend analysis**: Tracks growth trends and feature usage.
09  7. **Path analysis**: Understands user navigation within the product.
10  8. **Retention analysis**: Monitors user retention and long-term engagement.
11  9. **Custom analytics dashboards**: Allows users to create and monitor key metrics.
12  10. **Session replay**: Provides insights into user journeys for deeper understanding.
13  11. **Unified data across platforms**: Combines mobile and desktop user behavior data.
14  12. **Security standards**: Ensures data is encrypted and managed by compliant vendors.

Answer from what visitors see

01  The main features include:
02  
03  1. Funnel analysis - See where users drop off and optimize conversions.
04  2. Trend analysis - Spot trends and predict user behavior.
05  3. Path analysis - Understand how users navigate your product.
06  4. Retention (cohort) analysis - Track user retention and long-term engagement.
07  5. Custom reports - Understand user behavior across the product journey.
08  6. Real-time insights - Get insights into user actions and product adoption data.
09  7. Data unification - Consolidate data across platforms for a holistic view.
10  8. Security standards - Data is encrypted and managed by SOC-compliant vendors.
What integrations are listed? OK

Page: https://userpilot.com/integrations

Both versions could answer: AI crawlers get the same information visitors do.

Answer from what the AI crawler sees

01  The integrations listed are:
02  
03  1. Hubspot
04  2. Salesforce
05  3. Segment
06  4. Google Tag Manager
07  5. Zendesk
08  6. Google Analytics
09  7. Intercom
10  8. Amplitude
11  9. Mixpanel
12  10. Heap
13  11. Webhooks
14  12. Real-time HTTP API
15  13. Bulk import and export APIs

Answer from what visitors see

01  Hubspot, Salesforce, Segment, Google Tag Manager, Zendesk, Google Analytics, Intercom, Amplitude, Mixpanel, Heap, Webhooks, Real-time HTTP API, Bulk import and export APIs
What security or compliance claims are present? OK

Page: https://userpilot.com/security

Both versions could answer: AI crawlers get the same information visitors do.

Answer from what the AI crawler sees

01  Userpilot claims the following security and compliance measures:
02  
03  1. **Data Encryption**: All data processed through the platform is fully encrypted.
04  2. **SOC Compliance**: Data is managed and stored by SOC-compliant vendors like Amazon AWS and Google Cloud.
05  3. **Access Control**: Only authorized personnel can access data, with authentication required.
06  4. **Regular Security Assessments**: Routine security assessments and penetration tests are conducted by certified auditors.
07  5. **Multi-Factor Authentication (MFA)**: Available for an additional layer of security.
08  6. **Incident Response Protocol**: Established for handling security events.
09  7. **GDPR Compliance**: Adheres to GDPR standards and provides a Data Processing Agreement (DPA).
10  8. **SOC 2 Type II Certification**: Ensures security of client data processing based on trust service principles.
11  9. **HIPAA Compliance**: Adheres to HIPAA standards for handling Protected Health Information (PHI).
12  10. **Daily Backups**: All application data is backed up daily in multiple locations.
13  
14  These measures demonstrate Userpilot's commitment to data security and compliance with relevant regulations.

Answer from what visitors see

01  The security or compliance claims present are:
02  
03  1. GDPR compliance
04  2. SOC 2 Type II certification
05  3. HIPAA compliance
06  
07  Userpilot ensures data protection through various measures, including:
08  - Data encryption
09  - Access control via end-to-end encryption and two-factor authentication
10  - Network and application firewalls
11  - Intrusion-detection mechanisms
12  - Performance monitoring tools
13  - Disaster recovery tools
14  - Security incident handling procedures
15  - Quality assurance and process monitoring procedures
16  
17  Additionally, Userpilot provides annual Security & Awareness Training and has confidentiality agreements in employee contracts.

Page-by-page breakdown

Each sampled page, scored on what an AI crawler receives before any JavaScript runs.

Audit scope

Pages sampled
11
How pages were found
Homepage links only (no usable sitemap)
Coverage · certainty
partial · high

Crawl warnings

  • Couldn't load https://userpilot.com/trust

Compare to peers

Can AI assistants open this site?

This report shows what AI crawlers read. It doesn’t test whether ChatGPT, Claude and Perplexity get past the site’s firewall when a person asks them about a page. If this is your company, the Threshold Test checks each assistant against your key pages and tells you what to change. It’s free once you’ve claimed this profile.

Request a Threshold Test

Report FAQ

What is the Ghost Test?

The Ghost Test checks whether an AI crawler can answer the questions buyers ask, such as pricing and main features. We ask an AI model each question twice about the page most likely to answer it: once using only the HTML the server sends (what crawlers like GPTBot read, since they don't run JavaScript), and once using the page as visitors see it. A question is flagged as a gap when only the visitor version can answer it.

Does a gap mean an AI hallucinated about this company?

No. A gap means the information exists on the site but AI crawlers can't read it without running JavaScript. That raises the risk that an AI assistant guesses or leaves the fact out, but it is not a record of a specific wrong answer.

How is the AIO score calculated?

The AIO score adds up four pillars: technical & crawlability (25 points), renderability (20), structure (30) and metadata (25). Each is scored on the HTML AI crawlers receive. The methodology page lists every check.

What do coverage and certainty mean?

Coverage describes how many of the site's important pages the audit managed to sample; certainty describes how consistent the evidence was. Lower values mean the report is directional and worth re-running.

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