AIO score
Needs work47 / 100
Top fixes
- High Reduce JS-only content for core pages (AI crawlers may not render JS) (Renderability & JS: 6/20)
- Medium Improve robots.txt / llms.txt / sitemap discoverability for AI crawlers (Technical & crawlability: 10/25)
- Medium Improve heading hierarchy, lists/tables, and early summaries (Structure & readability: 13/30)
Show 5 more fixes
- Medium Add H1 heading (missing from the server HTML on 3 of 3 sampled pages) (Structure & readability: 13/30)
- Medium Add Subheadings (missing from the server HTML on 1 of 3 sampled pages) (Structure & readability: 13/30)
- Medium Add Lists / tables (missing from the server HTML on 2 of 3 sampled pages) (Structure & readability: 13/30)
- Low Add Schema (JSON-LD) (missing from the server HTML on 2 of 3 sampled pages) (Metadata & consistency: 18/25)
- Low Add Canonical tag (missing from the server HTML on 2 of 3 sampled pages) (Metadata & consistency: 18/25)
Score breakdown
- Technical & crawlability 10/25
- Renderability & JS (weakest) 6/20
- Structure & readability 13/30
- Metadata & consistency 18/25
Ghost Test: can AI crawlers answer buyer questions?
We ask an AI model each question twice: once using only the HTML a crawler like GPTBot receives, and once using the page as visitors see it after JavaScript runs. A question is flagged when only the visitor version can answer it.
Homepage only: some of the pages the targeted questions need were not found, so we asked one broad question about the homepage instead.
What is this, and how does it make my life better? OK
Page: https://rivalsense.co/
Both versions could answer: AI crawlers get the same information visitors do.
Answer from what the AI crawler sees
01 RivalSense is a platform that transforms web data into actionable intelligence, helping businesses uncover strategic insights through competitive intelligence. It makes your life better by providing weekly updates on competitor activities, allowing you to outmaneuver rivals, accelerate revenue growth, identify new partnerships, mitigate risks, and monitor specialized trends—all in one place. This enables you to focus on building your business without the hassle of manually tracking competitor information.
Answer from what visitors see
01 RivalSense is a tool that provides pre-event intelligence and competitor insights using AI. It connects to over 80 sources to deliver weekly curated updates about competitors in various industries. This service helps you stay informed about important changes in competitor product offerings, distribution channels, hiring, client acquisitions, and legal or financial developments. By using RivalSense, you can focus on building your business without the need to manually track competitor activities, ultimately making your life easier and more efficient by providing actionable insights in a concise format.
Page-by-page breakdown
Each sampled page, scored on what an AI crawler receives before any JavaScript runs.
- rivalsense.co 46/100
homepage · 0% of visible text in server HTML
Content needs JavaScript Missing: H1 headingMissing: Lists / tablesMissing: Schema (JSON-LD)Missing: Canonical tag - rivalsense.co/en 46/100
product · 0% of visible text in server HTML
Content needs JavaScript Missing: H1 headingMissing: Lists / tablesMissing: Schema (JSON-LD)Missing: Canonical tag - rivalsense.co/intel/ 53/100
product · 12% of visible text in server HTML
Content needs JavaScript Missing: H1 headingMissing: Subheadings
Audit scope
- Pages sampled
- 3
- How pages were found
- Homepage links only (no usable sitemap)
- Coverage · certainty
- partial · medium
Crawl warnings
- No XML sitemap found (checked /sitemap.xml and robots.txt)
- Couldn't load https://rivalsense.co/pricing
- Couldn't load https://rivalsense.co/integrations
- Couldn't load https://rivalsense.co/trust
- Couldn't load https://rivalsense.co/security
Compare to peers
- g2.com (no public report in this directory)
- cbinsights.com (audit report)
- slashdot.org (no public report in this directory)
- crozdesk.com (audit report)
- sourceforge.net (no public report in this directory)
Can AI assistants open this site?
This report shows what AI crawlers read. It doesn’t test whether ChatGPT, Claude and Perplexity get past the site’s firewall when a person asks them about a page. If this is your company, the Threshold Test checks each assistant against your key pages and tells you what to change. It’s free once you’ve claimed this profile.
Report FAQ
What is the Ghost Test?
The Ghost Test checks whether an AI crawler can answer the questions buyers ask, such as pricing and main features. We ask an AI model each question twice about the page most likely to answer it: once using only the HTML the server sends (what crawlers like GPTBot read, since they don't run JavaScript), and once using the page as visitors see it. A question is flagged as a gap when only the visitor version can answer it.
Does a gap mean an AI hallucinated about this company?
No. A gap means the information exists on the site but AI crawlers can't read it without running JavaScript. That raises the risk that an AI assistant guesses or leaves the fact out, but it is not a record of a specific wrong answer.
How is the AIO score calculated?
The AIO score adds up four pillars: technical & crawlability (25 points), renderability (20), structure (30) and metadata (25). Each is scored on the HTML AI crawlers receive. The methodology page lists every check.
What do coverage and certainty mean?
Coverage describes how many of the site's important pages the audit managed to sample; certainty describes how consistent the evidence was. Lower values mean the report is directional and worth re-running.